In today's data-driven world, organizations face a critical challenge: they need realistic data for testing, development, and training AI models, but using real customer data raises serious privacy concerns and may violate regulations like HIPAA or FERPA. Enter synthetic data generation—a powerful solution that creates artificial data mimicking the statistical properties of real data while completely protecting privacy.
This article explores a sophisticated synthetic data generation pipeline that transforms real data into artificial data that's statistically similar yet entirely synthetic. What sets this approach apart is its ability to not just replicate individual feature distributions, but to preserve the crucial relationships between features—the correlations and dependencies that make data truly useful. Let's dive into how this works.
Before exploring the technical implementation, let's understand why synthetic data is valuable:
The last point is particularly crucial. Many synthetic data approaches can generate values that match individual feature distributions, but fail to maintain the relationships between features. For example, in a banking dataset, a simple approach might generate realistic account balances and realistic transaction frequencies independently, but miss the vital correlation between these variables. Our method specifically addresses this challenge.
To understand why preserving relationships matters, consider a common e-commerce scenario:
In real customer data, affluent customers not only spend more per purchase, but they also tend to buy a wider variety of products. This creates a natural correlation between:
If we were to generate synthetic data by creating each of these features independently—even if each feature's distribution perfectly matches the original data—we would lose these critical relationships. We might end up with unrealistic scenarios like low-income customers purchasing large numbers of luxury items or high-income customers only purchasing a single budget item.
This problem compounds when building predictive models. A model trained on such independently-generated synthetic data would learn incorrect patterns and make faulty predictions when applied to real data. For instance, a recommendation engine might suggest luxury products to customers unlikely to purchase them or miss obvious cross-selling opportunities.
Our approach using copula-based modeling specifically addresses this challenge by mathematically capturing and preserving the dependency structures between features, ensuring the synthetic data maintains these natural correlations.
Our implementation creates a comprehensive pipeline that transforms real data into synthetic data through several sophisticated steps while preserving statistical properties and relationships. Let's break down each component:
The first stage prepares the data through three main steps:
Missing Data Handling
Categorical Data Encoding
Standardizing Features
Stores all transformation parameters for later inverse transformation
Data often comes from mixed populations with different underlying patterns. HDBSCAN clustering helps identify these natural groupings:
Separates data by cluster for subsequent processing
Processing each cluster separately allows the algorithm to better capture the unique characteristics of different data subgroups:
a) Statistical Modeling
This three-step process captures both individual feature distributions and their interrelationships:
Fit Marginal Distribution for Each Feature
Transform to Uniform using CDF
Fit Best Copula Model Across Features
A copula is a mathematical function that connects different marginal distributions to form a joint distribution, preserving relationships between variables. For instance, if higher income correlates with more frequent purchases in your original data, copulas maintain this relationship in synthetic data.
This is where the real magic happens in preserving feature relationships. While each feature's individual distribution is important, the connections between features often contain the most valuable information. For example:
Copulas mathematically encode these dependencies, allowing us to generate synthetic data where these critical relationships remain intact. Without this step, you might have realistic-looking individual features but unrealistic combinations of values that would never occur in real data.
b) Data Generation
After modeling comes generation of the synthetic data:
Draw Samples from Fitted Copula
Inverse CDF to Transform Each Feature Back
Adds appropriate cluster labels to track membership
Preserves the overall data structure and cluster characteristics
This stage restores the data to its original format:
Reverse Encoding of Categorical Features
Reverse Standardization
The final step is thorough quality checking to ensure the synthetic data truly resembles the original:
Validate Each Feature & Target Distribution Independently
Validate Correlations
This validation step is critical for our goal of relationship preservation. After all the transformations, we need to verify that the synthetic data maintains the same correlation patterns as the original. The process compares both linear (Pearson) and rank-based (Spearman) correlations, allowing us to detect if the relationship structures have been maintained across different types of dependencies.
Validate Cluster Preservation
The script can be run in several ways:
Simply ask the model to run the script.
Run the following in terminal:
python -m pip install -r requirements.txt
If you're having trouble, try upgrading pip:
python -m pip install --upgrade pip
For Windows users facing installation issues, follow the guide at: https://github.com/bycloudai/InstallVSBuildToolsWindows?tab=readme-ov-file
Note: Sometimes on Windows machines, py works instead of python:
py -m pip install -r requirements.txt
While this implementation is powerful, it has some limitations:
The synthetic data generation pipeline described here offers a powerful solution for organizations needing realistic test data without privacy concerns. What sets it apart from simpler approaches is its sophisticated handling of feature relationships through copula modeling and cluster-aware generation.
By carefully modeling both the individual distributions of features and their relationships, then generating new data that follows these patterns, we can create synthetic data that is:
This relationship preservation is crucial for many real-world applications:
The attached code implements this entire pipeline, making it accessible for data scientists and developers who need high-quality synthetic data where relationships between features matter as much as the features themselves.